Logo design & visual assets
A series of typographic logos and graphic marks developed for Starcow and its communication campaigns. The work explores multiple visual directions through custom lettering, logotypes and graphic treatments designed to adapt to different contexts and media.
These identities were created to support a wide range of brand activations, including communication campaigns, retail visuals, marketing operations and clothing applications. Particular attention was given to scalability, contrast and legibility to ensure strong impact across formats, from digital assets to printed materials and textile production.
The project combines typographic experimentation, branding development and adaptable graphic systems to maintain a coherent yet versatile visual language across the brand’s ecosystem.
Photo retouching
Retouching focused on cleaning the image by removing fabric creases and non-aesthetic details to improve the overall visual quality. Color correction and tonal adjustments were applied to enhance contrast and balance hues, ensuring accurate whites and a more vibrant green while preserving a natural rendering.
Social media content
Art direction and design of daily social media content for Starcow Paris, combining product storytelling, brand heritage, and community-driven visuals.
Each post was conceived to reflect Starcow’s unique position at the crossroads of streetwear culture and archival fashion, highlighting key product drops, collaborations, and seasonal promotions. The creative approach balanced bold typographic layouts with clean product photography (by Mathieu Vilasco), ensuring visual consistency across diverse campaigns.
The North Face — Mountain Jacket Window Display
Creation and production of window display assets
For this The North Face window display, I designed all of the visuals for the Mountain Jacket campaign.
My work consisted of creating key images and producing presentation mock-ups in order to validate the artistic direction with the client.
I then prepared and delivered all the technical files in formats suitable for production and in-store installation.
Events flyers design
A selection of flyers designed for various Starcow Paris events, celebrating the brand’s collaborations, pop-ups, and archive sales. Each visual translates the distinct identity of the event from the bold, vintage-inspired Converse Weapon OX special launch to the minimal and refined Adidas Studio Stripes pre-opening.
Deck design for business development
I designed clear and cohesive decks to support client acquisition, collaborations, and marketing activations.
Each presentation balances structured information, strong visuals, and brand consistency to communicate ideas effectively.
I designed clear and cohesive decks to support client acquisition, collaborations, and marketing activations.
Each presentation balances structured information, strong visuals, and brand consistency to communicate ideas effectively.
