Logo design and graphic art direction
The artistic direction of the project centered on soccer and the concept of being a GOAT (Greatest of All Time). I designed several logos reflecting this theme while incorporating key symbols of the two artists: the eagle for Niska and the crown for Ninho. The “G” in GOAT draws inspiration from Ninho’s logo, and the “A” from Niska’s, subtly linking their individual universes for this collaborative project.
The album cover was visible in several French cities.
Here are also images of merch and the logo at a concert.
Merchandise and apparel design
I also designed merch for both artists, including tees, hoodies, football jerseys, and accessories. The collection was sold at their concerts and bundled with the CD as part of a special package.
Custom handwritten logo
Designed a custom handwritten logo for a series of promotional freestyles, used across both the album campaign and merch clothing.
